{"id":134677,"date":"2026-01-07T10:33:00","date_gmt":"2026-01-07T10:33:00","guid":{"rendered":"https:\/\/mentorday.es\/wikitips\/?p=134677"},"modified":"2026-01-12T16:31:18","modified_gmt":"2026-01-12T16:31:18","slug":"caso-practico-besha-wear","status":"publish","type":"post","link":"https:\/\/mentorday.es\/wikitips\/caso-practico-besha-wear\/","title":{"rendered":"Caso: Impulsa moda sostenible y marca consciente con Besha Wear"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"134677\" class=\"elementor elementor-134677\" data-elementor-post-type=\"post\">\n\t\t\t\t\n\n\n<div class=\"elementor-element elementor-element-db7b127 e-flex e-con-boxed e-con e-parent\" data-id=\"db7b127\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68cb0fc elementor-widget elementor-widget-text-editor\" data-id=\"68cb0fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"text-align: center;\">\u00a0\ud83d\uddc2\ufe0f <strong data-start=\"174\" data-end=\"211\">Ficha t\u00e9cnica \u2013 Besha Wear<\/strong><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-213f162 e-flex e-con-boxed e-con e-parent\" data-id=\"213f162\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddc5cb5 elementor-widget elementor-widget-image\" data-id=\"ddc5cb5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"292\" src=\"https:\/\/mentorday.es\/wikitips\/wp-content\/uploads\/2026\/01\/Logo-besha-wear-300x292.png\" class=\"attachment-medium size-medium wp-image-134679\" alt=\"\" srcset=\"https:\/\/mentorday.es\/wikitips\/wp-content\/uploads\/2026\/01\/Logo-besha-wear-300x292.png 300w, https:\/\/mentorday.es\/wikitips\/wp-content\/uploads\/2026\/01\/Logo-besha-wear-768x748.png 768w, https:\/\/mentorday.es\/wikitips\/wp-content\/uploads\/2026\/01\/Logo-besha-wear.png 864w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a9687d9 e-flex e-con-boxed e-con e-parent\" data-id=\"a9687d9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1dfec9 elementor-widget elementor-widget-text-editor\" data-id=\"d1dfec9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>\u00a1Hola l\u00edderes de proyectos!<\/b><\/p><p><span style=\"font-weight: 400;\">Este es el recorrido de <\/span><b>Besha Wear<\/b><span style=\"font-weight: 400;\">, un proyecto que naci\u00f3 en el coraz\u00f3n de Lavapi\u00e9s para demostrar que la moda es mucho m\u00e1s que tela: es cultura, resistencia y comunidad.<\/span><\/p><h2><b>Resumen ejecutivo. One pager de la empresa<\/b><\/h2><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Nombre empresa:<\/b><span style=\"font-weight: 400;\"> Besha Wear (o Beshawear).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pa\u00eds:<\/b><span style=\"font-weight: 400;\"> Espa\u00f1a (ES).<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>A\u00f1o fundaci\u00f3n:<\/b><span style=\"font-weight: 400;\"> 2018 (apertura de tienda f\u00edsica).,<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Empleo creado:<\/b><span style=\"font-weight: 400;\"> Taller de inserci\u00f3n para sastres migrantes y red de voluntarios.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sector principal | secundarios:<\/b><span style=\"font-weight: 400;\"> Moda y Textil | Emprendimiento Social y Cultura.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Fases tratadas en el caso:<\/b><span style=\"font-weight: 400;\"> Idea, Validaci\u00f3n, Early-Revenue y Pivote Social.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Resultados destacados:<\/b><span style=\"font-weight: 400;\"> Atenci\u00f3n a m\u00e1s de 250 personas diarias durante la crisis de 2020; base de clientes compuesta por un 40% de espa\u00f1oles, 30% turistas y 30% africanos.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Besha Wear es un ecosistema de emprendimiento h\u00edbrido que utiliza el dise\u00f1o afro-europeo para dignificar la identidad africana en Madrid., Su fundadora, Becha Sita Kumbu, ha transformado un local comercial en un refugio de conocimiento y apoyo mutuo.,<\/span><\/p><h3><b>Origen de la oportunidad de negocio. Primeros pasos<\/b><\/h3><p><span style=\"font-weight: 400;\">Becha detect\u00f3 que la narrativa sobre \u00c1frica en Europa era mon\u00f3tona y se centraba solo en tragedias., Su \u00abAha moment\u00bb ocurri\u00f3 tras participar en un coro; la gente se interesaba m\u00e1s por sus trajes que por la m\u00fasica, lo que le dio la clave para validar su soluci\u00f3n: la moda como puente cultural.<\/span><\/p><p><span style=\"font-weight: 400;\">Empez\u00f3 vendiendo bragas de cuello en discotecas y maletas de ropa que tra\u00eda del Congo., Tras formarse en costura en Kinshasa y obtener una beca de emprendimiento en la Universidad de Granada, decidi\u00f3 abrir su propio espacio f\u00edsico para profesionalizar su pasi\u00f3n.<\/span><\/p><h3><b>Historia de la empresa<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>2007:<\/b><span style=\"font-weight: 400;\"> Becha llega a Madrid. Pasa por situaciones de calle y precariedad extrema antes de ser acogida por la Asociaci\u00f3n Karibu.,<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>2016:<\/b><span style=\"font-weight: 400;\"> Hito legal. Obtiene su permiso de trabajo tras nueve a\u00f1os de invisibilidad administrativa.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>2018:<\/b><span style=\"font-weight: 400;\"> Abre Besha Wear en la calle Esgrima 5, Lavapi\u00e9s.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>2020:<\/b><span style=\"font-weight: 400;\"> Pivote ante el COVID-19. Transforma la tienda en la \u00abDespensa Antirracista\u00bb para alimentar a familias vulnerables.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>2024:<\/b><span style=\"font-weight: 400;\"> Consolidaci\u00f3n art\u00edstica. Estrena la obra \u00abMwasi Negra Consciente\u00bb para diversificar sus ingresos hacia las artes esc\u00e9nicas.<\/span><\/li><\/ul><p><b>Lecci\u00f3n:<\/b><span style=\"font-weight: 400;\"> La resiliencia no es solo aguantar, sino usar cada barrera como una fase de incubaci\u00f3n emocional y t\u00e9cnica.<\/span><\/p><h3><b>Sprints realizados por la empresa<\/b><\/h3><h4><b>Sprint 1 \u2013 Modelo de negocio y ajuste al mercado<\/b><\/h4><p><span style=\"font-weight: 400;\">Besha Wear utiliza un <\/span><b>modelo h\u00edbrido de triple impacto<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Venta retail:<\/b><span style=\"font-weight: 400;\"> Prendas con telas aut\u00e9nticas (Wax, Samakaka) y cortes occidentales.,<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Formaci\u00f3n:<\/b><span style=\"font-weight: 400;\"> Talleres de danza Soukous y costura.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Acci\u00f3n Social:<\/b><span style=\"font-weight: 400;\"> La tienda funciona como un hub de orientaci\u00f3n para migrantes reci\u00e9n llegados.<\/span><\/li><\/ol><h4><b>Sprint 2 \u2013 Viabilidad<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Econ\u00f3mica:<\/b><span style=\"font-weight: 400;\"> El negocio se autofinanci\u00f3 con los ahorros de Becha trabajando en el servicio dom\u00e9stico., Durante la pandemia, las mascarillas de tela africana a 5\u20ac financiaron la ayuda alimentaria.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Legal:<\/b><span style=\"font-weight: 400;\"> Super\u00f3 9 a\u00f1os de irregularidad administrativa form\u00e1ndose y tejiendo redes de confianza antes de formalizar la empresa.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Innovaci\u00f3n:<\/b><span style=\"font-weight: 400;\"> Cre\u00f3 productos adaptativos como forros polares con telas Wax, fusionando el colorido africano con el clima europeo.<\/span><\/li><\/ul><h4><b>Sprint 3 \u2013 Marketing &amp; Ventas<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Buyer Persona:<\/b><span style=\"font-weight: 400;\"> El \u00abconsumidor consciente\u00bb local que valora la \u00e9tica y la trazabilidad, junto con la di\u00e1spora africana que busca identidad.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Canales:<\/b><span style=\"font-weight: 400;\"> Tienda f\u00edsica (el \u00abportal a \u00c1frica\u00bb), redes sociales y participaci\u00f3n masiva en festivales multiculturales.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Internacionalizaci\u00f3n:<\/b><span style=\"font-weight: 400;\"> Importaci\u00f3n directa de telas de peque\u00f1os productores en origen (Congo, Angola, Burkina Faso).<\/span><\/li><\/ul><h4><b>Sprint 4 \u2013 Financiaci\u00f3n<\/b><\/h4><p><span style=\"font-weight: 400;\">Becha evit\u00f3 el cr\u00e9dito bancario tradicional, dif\u00edcil de obtener para mujeres migrantes. Aplic\u00f3 <\/span><b>bootstrapping<\/b><span style=\"font-weight: 400;\"> puro, reinvirtiendo cada euro ganado en la econom\u00eda informal para pagar su primer local y m\u00e1quinas de coser., En crisis, atrajo colaboraciones de peso como la de World Central Kitchen del chef Jos\u00e9 Andr\u00e9s.<\/span><\/p><h4><b>Sprint 5 \u2013 Estrategia y desarrollo personal<\/b><\/h4><p><span style=\"font-weight: 400;\">Becha Sita Kumbu lidera como mujer migrante y madre soltera., Su ventaja competitiva es la <\/span><b>autenticidad radical<\/b><span style=\"font-weight: 400;\">: no vende disfraces, vende trozos de historia y sabidur\u00eda de pueblos africanos., Su impacto social incluye el cumplimiento de los ODS de Hambre Cero e Igualdad de G\u00e9nero.<\/span><\/p><h3><b>Consejos accionables para otros emprendedores<\/b><\/h3><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Haz de tu historia tu capital:<\/b><span style=\"font-weight: 400;\"> Si no tienes dinero, usa tu trayectoria personal para generar empat\u00eda y lealtad.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pivota con valores:<\/b><span style=\"font-weight: 400;\"> En crisis, pon tu infraestructura al servicio de la comunidad; eso crea un valor de marca imbatible.<\/span><\/li><li><b>Hibrida para crecer:<\/b><span style=\"font-weight: 400;\"> Traduce tu producto cultural al mercado local sin perder la esencia (ej. ropa africana con cortes europeos).<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-946133f elementor-widget elementor-widget-text-editor\" data-id=\"946133f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"text-align: center;\"><strong>\u2753 FAQ (Preguntas frecuentes)<\/strong><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bcfa42 elementor-widget elementor-widget-n-accordion\" data-id=\"9bcfa42\" data-element_type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1630\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1630\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> \u00bfEs dif\u00edcil emprender siendo migrante? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1630\" class=\"elementor-element elementor-element-0569e91 e-con-full e-flex e-con e-child\" data-id=\"0569e91\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af66ba6 elementor-widget elementor-widget-text-editor\" data-id=\"af66ba6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">S\u00ed, Becha enfrent\u00f3 racismo y 9 a\u00f1os de trabas burocr\u00e1ticas, pero lo resolvi\u00f3 usando ese tiempo para formarse y crear una red de contactos.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1631\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1631\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> \u00bfC\u00f3mo compite un peque\u00f1o comercio con las grandes marcas? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1631\" class=\"elementor-element elementor-element-91f5767 e-con-full e-flex e-con e-child\" data-id=\"91f5767\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd8debe elementor-widget elementor-widget-text-editor\" data-id=\"cd8debe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ofreciendo \u00abconocimiento\u00bb y algo intangible: cada prenda de Besha Wear incluye una explicaci\u00f3n sobre el origen y el significado de su tela.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1632\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1632\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> \u00bfSe puede vivir de un negocio social? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1632\" class=\"elementor-element elementor-element-add021e e-con-full e-flex e-con e-child\" data-id=\"add021e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13ae54e elementor-widget elementor-widget-text-editor\" data-id=\"13ae54e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Es un reto; Becha admite que a veces solo da para pagar el local y comer, por lo que diversifica con clases de danza y producciones teatrales.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1633\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1633\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> \u00bfQu\u00e9 es la apropiaci\u00f3n cultural para Besha? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1633\" class=\"elementor-element elementor-element-4bea53e e-flex e-con-boxed e-con e-child\" data-id=\"4bea53e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e543f97 elementor-widget elementor-widget-text-editor\" data-id=\"e543f97\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:f6258e23-dee7-42f5-9276-e0315bb921ff-6\" data-testid=\"conversation-turn-14\" data-scroll-anchor=\"true\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"8933ce29-f186-4076-a52c-206c9374574d\" data-message-model-slug=\"gpt-5-instant\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"><article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:f6258e23-dee7-42f5-9276-e0315bb921ff-21\" data-testid=\"conversation-turn-44\" data-scroll-anchor=\"false\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"1009f473-49ca-4c8e-9fa7-e1ddd6eb11f2\" data-message-model-slug=\"gpt-5-instant\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"><p><span style=\"font-weight: 400;\">Ella cree que no existe en un mundo globalizado siempre que se lleve la ropa con respeto y se conozca la historia que hay detr\u00e1s de la tela.<\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/div><\/article>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1634\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1634\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> \u00bfC\u00f3mo atraer voluntarios a un proyecto? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1634\" class=\"elementor-element elementor-element-705a10a e-flex e-con-boxed e-con e-child\" data-id=\"705a10a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8dc0854 elementor-widget elementor-widget-text-editor\" data-id=\"8dc0854\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:f6258e23-dee7-42f5-9276-e0315bb921ff-6\" data-testid=\"conversation-turn-14\" data-scroll-anchor=\"true\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"8933ce29-f186-4076-a52c-206c9374574d\" data-message-model-slug=\"gpt-5-instant\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"><article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:f6258e23-dee7-42f5-9276-e0315bb921ff-21\" data-testid=\"conversation-turn-44\" data-scroll-anchor=\"false\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"1009f473-49ca-4c8e-9fa7-e1ddd6eb11f2\" data-message-model-slug=\"gpt-5-instant\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"><p><span style=\"font-weight: 400;\">Con transparencia y prop\u00f3sito. Becha logr\u00f3 que j\u00f3venes y vecinos se unieran a su despensa alimentaria simplemente abriendo las puertas de su tienda.<\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/div><\/article>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d97fee3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d97fee3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee9cbf9\" data-id=\"ee9cbf9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd1d8df elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cd1d8df\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/mentorday.es\/inscripcion\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\ud83d\udce2 \u00bfQuieres ser el pr\u00f3ximo caso de \u00e9xito mentorDay? \u00a1Inscr\u00edbete ahora en mentorDay y no desaproveches la oportunidad!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0bb4e8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c0bb4e8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21a5833\" data-id=\"21a5833\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd994fc elementor-widget elementor-widget-text-editor\" data-id=\"fd994fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"text-align: center;\">QUIZ<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ed3460 elementor-widget elementor-widget-mentorforms\" data-id=\"8ed3460\" data-element_type=\"widget\" data-widget_type=\"mentorforms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe aria-label=\"Besha Wear\" src=\"https:\/\/forms.zohopublic.com\/jcaverodyrectoes\/form\/BeshaWear\/formperma\/lDIe6D3Dn9V-NXKwnBrTTkPFub223PraDn-KFCoh7r8\" width=\"99%\" height=\"700px\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Besha Wear crea moda sostenible y consciente, combinando dise\u00f1o y prop\u00f3sito; aprendizajes clave para emprender en el sector fashion \u00e9tico.<\/p>\n","protected":false},"author":6,"featured_media":134684,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1216],"tags":[],"class_list":["post-134677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos"],"_links":{"self":[{"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/posts\/134677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/comments?post=134677"}],"version-history":[{"count":8,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/posts\/134677\/revisions"}],"predecessor-version":[{"id":134688,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/posts\/134677\/revisions\/134688"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/media\/134684"}],"wp:attachment":[{"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/media?parent=134677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/categories?post=134677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mentorday.es\/wikitips\/wp-json\/wp\/v2\/tags?post=134677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}