SEARCH FOR INFORMATION - 3RD ENTREPRENEURIAL COMPETENCE

Accelerate your business with these tips on "Information Search - 3rd Entrepreneurial Competence". Analyse and discover this TIP!

Improving in this entrepreneurial competence will allow you to to have the best information for your business. The entrepreneurs are curious and are always on the lookout for information. Be it news, forums, events, etc... and, on the other hand, constantly making decisions.
So that such decisions are accurate need increasingly reliable and reliable sources of information.

This search for information allows us to anticipate and anticipate risks but also competition. It is as bad to act without information as it is to look for too much information and waste too much time!

Entrepreneurs who have this competence highly developed have the following associated behaviours:

1. They constantly seek information, not only about their sector but also about the environment in general, with the aim of learning about trends and technologies that may affect them, ..... They are curious and restless people.
2. They are present at all kinds of eventsWe are always on the lookout for events and forums of interest with all senses on alert.

1. 1. In addition, sThey know how to use the information available to them for the development of their business.

We recommend google alerts to receive a weekly Newsletter with everything that has been published on keywords that are relevant to your sector, follow your competition, similar products, technologies... Create a shared file (drive doc...) with the typical sections of a business plan. When you find interesting information of a section copy and paste the link in order to check and avoid dispersion.

Use a CRM from day one for save all the contact details of the people and companies you are talking to, contacting etc. We recommend the freemium version of ZOHO. Invite your whole team to share information, share the drive and in the CRM their discoveries are also very important.

MAPS INFORMATION (SEE+)

The search for information is a key aspect of entrepreneurial competence. Entrepreneurs need to be aware of the latest trends, market opportunities and the needs of their customers in order to create products or services that meet those needs and are successful in the market.

A practical example of an entrepreneur using information search and market research to develop his business could be the following:

Sara is an entrepreneur who wants to set up a healthy and sustainable food business. Before launching her business, she decides to conduct extensive research on the needs and preferences of her potential customers and the competition in the market.

Sara starts by doing a market and competitor analysis, researching existing brands in the market and studying their marketing strategies, pricing, distribution channels and products. She also focuses on analysing the current demand for healthy and sustainable foods and market trends. With this information, it identifies an opportunity in the gluten-free and organic market.

Sara then conducts surveys and interviews with potential consumers to understand their preferences and needs. Through these conversations, she discovers that many consumers are looking for healthy and environmentally friendly options, but are also willing to pay a little more for quality products.

With this information, Sara begins to develop prototypes of her products, using organic and gluten-free ingredients. She tests different combinations of ingredients and flavours, and works on the design of packaging and labels that convey the values of her brand.

Finally, Sara conducts market testing to see how consumers react to her products. She uses social media and digital marketing to promote her business and products, and gathers feedback and suggestions from customers. With this feedback, she adjusts her strategy and makes improvements to her product offering to ensure satisfied customers to ensure the success of her business.

How can an entrepreneur improve his or her entrepreneurial competence in terms of information search?

TO IMPROVE ENTREPRENEURIAL COMPETENCE IN INFORMATION SEEKING, AN ENTREPRENEUR CAN TAKE THE FOLLOWING STEPS:

1. Clearly define what information you need: It is important to be clear about what kind of information you need for your business, so that you can focus your search in the right places.
2. Identify sources of information: Once you have defined what information you need, it is important to identify the sources where you can find it. This can range from libraries and specialised databases, to trade fairs and exhibitions, or even interviews with experts in the field.
3. Select and evaluate information: Once information has been found, it is important to select relevant and quality information. In addition, its reliability should be assessed, checking that it is accurate and up to date.
4. Organising and storing information: Once information has been selected, it is important to organise and store it effectively so that it can be easily accessed in the future.
5. Update information: The search for information is a continuous process, and it is important to always be up to date with new trends, technologies and tools that can be useful for the business.

In addition to these steps, an entrepreneur can improve his entrepreneurial competence in information seeking by always being willing to learn and research new ways to find the information he needs for his business. They can also attend specialised workshops, courses and conferences to broaden their knowledge and information seeking skills.

How can an entrepreneur get into the habit of searching for information?

TO GET INTO THE HABIT OF SEARCHING FOR INFORMATION, AN ENTREPRENEUR CAN FOLLOW THESE TIPS:

1. Set clear objectives: It is important for the entrepreneur to keep in mind what information he/she needs and what he/she will use it for.
2. Identify sources of information: the entrepreneur must know which sources are reliable and relevant to his business, such as government institutions, universities, business associations, among others.
3. Create a routine: It is important to set times in the day or week to search for information, which will allow the entrepreneur to keep up to date and have access to relevant information.
4. Use technological tools: There are various technological tools such as specialised search engines, news alerts and social networks that allow entrepreneurs to find information more quickly and efficiently.
5. Keeping up to date: the entrepreneur needs to be aware of the latest trends and developments in his sector, which will enable him to make informed decisions and maintain a competitive edge.

In summary, to get into the habit of information seeking, it is important to set clear objectives, identify reliable sources, create a routine, use technological tools and keep up to date.