Sesgo de disponibilidad  Un mecanismo mental tan primario como efectivo en la venta. Lo que escasea despierta interés, primero porque otros muchos ya lo han adquirido y, segundo, porque se despierta el sentimiento de oportunidad única para hacerse con él. La suma de ambas lleva a tomar decisiones rápidas, sin

Establecimiento de anclajes en los emprendedores ¿Qué son los anclajes?  Es un proceso por el que asociamos un estímulo a un estado emocional. El ancla es el estímulo que dispara el estado emocional al que lo hemos asociado. De esta forma, cuando repetimos el estímulo se evocará el estado emocional

LEAN COACH Lean Coach, Lean Evangelist, Lean Champion, Lean Leader, etc. Pero traducido al cristiano quiere decir: «la persona que va a ser impulsor y responsable del cambio hacia la metodología Lean» (nos vamos a quedar para este TIP con la denominación Lean Coach, para facilidad de expresión y entendimiento). 

HOW TO OVERCOME THE OBSTACLES OF NEGATIVE EMOTIONS AFFECTING AN ENTREPRENEUR Accelerate your business with these expert tips on "How to overcome the obstacles of negative emotions affecting an entrepreneur". Analyse and discover this TIP! More and more of us are taking the plunge

THE MOTIVATIONS FOR ENTREPRENEURSHIP Accelerate your business with these expert tips on "The motivations for entrepreneurship". Analyse and discover this TIP! The main motivation of entrepreneurs is "to generate wealth or a high income" (60%), and 40% say they set up their business to "earn a living",

MANAGING ENTREPRENEUR STRESS Accelerate your business with these expert tips on "Managing Entrepreneur Stress". Take a look and discover this TIP! You may have heard the phrases "chase your dreams", "strive to achieve your goals" and countless motivational videos and writings that suggest you give

HOW TO OVERCOME FEARS OF ENTREPRENEURSHIP When we start a business, a project, even a relationship, many fears or "allergies" can arise because it is something completely human and even a bit necessary. The problem is when fear controls us and prevents us from moving forward, even worse, when we are not able to overcome our fears.

MINDFULNESS AND ENTREPRENEURSHIP The most powerful tool for emotional management is mindfulness. It is the ability to observe emotion from the outside. And this ability is trainable for everyone. It consists of disassociating yourself from the emotion, in the sense that I am not the emotion. When you observe

EXPLORER'S SYNDROME Accelerate your business with these expert tips on "Explorer's Syndrome". Analyse and discover this TIP! Explorer's Syndrome: Addiction to learning There are many entrepreneurs who, if they hear the word "new", say: I'm going! and leave everything they are doing halfway through. They love

IMPOSTER SYNDROME Accelerate your business with these expert tips on "Imposter Syndrome". Analyse and discover this TIP! The impostor syndrome, sometimes called "impostor phenomenon" or "fraud syndrome", is a psychological phenomenon in which people are NOT able to internalise