CAN THEY COPY MY IDEA? SHARE YOUR BUSINESS IDEA TO IMPROVE IT!

Accelerate your business with these tips on "Can they copy my idea? Share your business idea to improve it! Analyse and discover this TIP!

Millions of people have business ideas every day and few, very few, of them become companies. Even fewer of them become viable and sustainable businesses, let alone businesses in which an investor is willing to invest... only 0.0000000001% of the ideas succeed.

We propose that you follow an exciting path in the development of your business by covering a series of stages that we call sprints. Each day of the programme is a different sprint. You have a lot of things to think about, a lot of information to gather and a lot of decisions to make. It's a journey that will demand the best of you and your capabilities. We're obviously talking about our Acceleration programme, so here we go!

From what has been said so far, it is easy to deduce that the first step is to ask yourself whether the idea that is bubbling in your head is really worth pursuing; whether we can really turn it into a business opportunity, and whether it is worth the time, effort and money, as well as the worry and worry, that will be necessary to develop it. They say that he who has an idea has a treasure, but a useless treasure in itself. Great business ideas need not only wings, but also landing gear.

There are plenty of business ideas on the internet, available to everyone. Thousands of people all over the world may have already had an idea before. At the networking event we organise every month, you can hear a lot of good ideas. REGISTER NOW HERE!!!

The most important thing now is to have a business project, the more defined, solid and proven the better. Investors are not interested in ideas, they value them very little and are looking for a project that demonstrates that there is a real opportunity and explains how to put it into practice. 

Some more tips

Don't hold on to your idea. Be pragmatic and identify the opportunity and optimise it.  Share your idea, don't hide it like a useless treasure. Remember Gollum and analyse this sentence: "It is true that he who has an idea has a treasure, so it is better to keep it for yourself and enjoy it" Wrong!

Don't be one of those many overly cautious entrepreneurs, usually novices, who always end up alone on a rock or in a lost cave, caressing and polishing their idea, but never taking action or, of course, finding any support.

It is much better to count your ideas than to keep them in a drawer. Remember that excessive individualism often leads to failure. If someone copies an idea it is because it is a good idea, but it is in your contribution, in your way of implementing it, in its execution that success lies.

On the contrary, any other entrepreneur who is not suspicious of his idea, who is more open towards his customers, partners, suppliers, advisors and investors will have a much better chance of success because he will know at all times how he can fine-tune his idea, correct mistakes and ultimately optimise his project.

The best way to test the viability of an idea is to put it into practice. At this point you do not know how close or far your idea is from reality. The first thing is therefore to find out whether potential customers value the solution to their problems and needs that you offer with the same intensity and clarity as you do. It is very rare that from the outset there is total harmony between the idea and the client. 

Several things can happen:

The entrepreneur's first surprise is often to discover that his "great" idea is not so great in the eyes of his potential customers. We may even discover that they do not even have the problem or need to be solved that we had assumed. This is the main reason for failure (+) of new companies. Even if they do, the proposed solution may not be well appreciated. None of these circumstances should lead to discouragement. On the contrary, the good entrepreneur learns from his mistakes and the first thing to identify are the causes, which can be found in different instances.

DIFFERENT INSTANCES

The idea itself has errors, shortcomings or defects that we can correct. It may be that it is the entrepreneur who has significant shortcomings in their training (see+). Shortcomings of which he may not even be aware. That is why, The sooner you let other people know about your idea and help you, the more likely you are to avoid more or less serious mistakes.

The entrepreneur needs allies and the sooner he recognises this, the sooner he will get help. So take this advice from William C. Stone:

"Tell everyone what you want to do and someone will want to help you do it".

Real entrepreneurs are passionate about their idea and are characterised, among other things, by the fact that they talk about it to everyone. They are driven by enthusiasm. I have had to ask one of them: "Was it really necessary to tell the taxi driver about the essence of your business or that you had your first sale yesterday? Excesses aside, it is not only natural, but also desirable to tell everyone about your idea, to open up completely and to receive feedback.

When you pitch your idea to investors, it is likely that the thirteenth investor will be the one to assess the project and consider it viable and "investable". It goes without saying that you should not be like the entrepreneur Gollum who requires the investor to sign a confidentiality agreement. This is a blunder!

Another consideration about the futility of hiding your idea: We live in the internet age where not everything has been invented, but everything has been tried. In the digital world there is nothing you can do to stop them from stealing your idea. If it has any interest, they will steal it, and if they don't, it's worthless.

People are not proactive and, even if they are, no one in business wants untested ideas. In fact, the entrepreneur should know from the outset that a high percentage of the people who know about his or her idea will think it is stupid. Others, hopefully, will understand it and find it interesting. Nobody usually stands hand in hand waiting for an unwary entrepreneur to tell them about their idea so they can copy it. "OK, fine, but what if they steal it anyway?

Well, that's OK too. Zara's idea is neither innovative nor brilliant in itself: selling decent quality clothes, with good design, at low prices. If Amancio Ortega had told you about it before he opened his first shop, you would probably have said: "Very good, do you have any other ideas? No one would have rushed out like mad to steal it from him to become the richest man in Spain. And if they did, they would almost certainly have failed.

Zara would still be Zara, because what matters in its commitment is not the basic idea, but the execution, the business model and its extraordinary capacity to adapt almost in real time to customer demands. To this end, Zara has optimised all its processes. It also renewed the concept of collection and having in each shop what customers are going to buy.

This does not mean, of course, that when you tell your idea to anyone you have to explain absolutely everything, down to the last detail. If you believe, for example, that the secret of your imminent success will be that you can get a very privileged deal from a strategic supplier, you don't have to tell anyone who that supplier is and how they can get a deal equal to or better than yours.

Telling an idea makes it better. It is like a stone that rubs against other stones in a riverbed until it is no longer a stone but a boulder.