ZEBRA STARTUPS
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The Zebras startups are emerging companies that focus on sustainability and social responsibility in their business operations. The term refers to companies that have achieved sustainable success while operating ethically and with a positive social impact. Unlike companies that seek growth and profit at any cost, Zebra startups seek a balance between economic profit and positive social impact. These companies tend to have a long-term vision and focus on building lasting relationships with their customers and communities.
Zebra startups are typically companies operating in sectors such as renewable energy, sustainable agriculture, green technology and education. These companies are committed to sustainability, social justice and social responsibility in all aspects of their business operations. These companies are attractive to investors looking for start-ups with a positive social impact and a long-term vision. By investing in Zebras startups, investors can contribute to a more sustainable and fairer economy, while earning financial returns.
What makes them different from unicorns?
Well, zebras are real. These types of startups are looking to grow with different funding schemes without the continuous desperation of moving from round by round seeking to raise large amounts of capital. They are characterised by trying to do real business by solving social problems. They want to be profitable but at the same time improve society and will not sacrifice one for the other.
Zebras are much stronger when grouped together. They have unparalleled resilience and capital efficiency. Unfortunately, this type of startups (+) has not been the main focus of investors. The world needs more zebras and less unicorns, as it needs more profitable businesses that solve real problems and fix existing social systems. If you know of such startups I invite you to mention them here.
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