Serial entrepreneur

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SERIAL ENTREPRENEUR

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A serial entrepreneur, serial entrepreneuris one who launches several projects at the same time or one after the other. If things go well, he or she can become a serial entrepreneur.

The vast majority of the billionaires on the Forbes list are serial entrepreneurs. Carrying out several projects one after the other increases your chances of success as your entrepreneurial experience curve increases.

Motivations for becoming a serial entrepreneur

It is not good if you want to become a serial entrepreneur just because you want to get rich. To overcome all the obstacles in your way, you need a lot of passion for entrepreneurship. 

The great motivation of the serial entrepreneur is the illusion of seeing their ideas come true, because they have a great capacity to identify opportunities and they have more and more resources to turn them into new companies.

Typical serial entrepreneurs are entrepreneurs with inquiring minds, who are constantly launching new projects. They are mainly driven by the discovery of a business opportunity in the market, which, once turned into a real and consolidated company, is usually sold to a large company.

World-renowned entrepreneurs such as Richard Branson, who have created multiple businesses, in different sectors and very diverse

Profile and characteristics of the serial entrepreneur

  1. They see opportunity where there is risk. Serial entrepreneurs are very good at spotting new opportunities and ideas. They like innovation, although they prefer not to be first to market. 
  2. They are realistic. They are well aware that not all ideas can be viable projects, that's why they apply the lean startup (+) and go to market very early to validate their ideas.  
  3. Passion and drive for what they do. Motivation is the driving force behind these entrepreneurs. 
  4. The serial entrepreneur knows how to surround himself with talent by involving them in the project. It has a large number of contacts they can count on as investors, partners, mentors, good advisors.
  5. They make a significant personal commitment of time and money. Sufficient financial capacity is a prerequisite for serial entrepreneurship, as well as having a lot of time to devote to new projects. They are highly committed to each project, even to the detriment of their personal lives.
  6. Tenacity/Resilience in the face of adversity. The limit situations bring adrenaline to the serial entrepreneur, and that makes them more motivated to create new projects.
  7. High delegation capacity. When launching a project, it is necessary to know how to balance all parts of the company and then hand over the management to a third party, leaving the company free to attack another opportunity.
  8. Flexibility. Serial entrepreneurs can create several projects simultaneously in the same sector or in totally different sectors, but they don't disperse because they apply very well the mindfulness (+) and at every moment they are only on one project!!!

Tips for future serial entrepreneurs to avoid mistakes!

THERE ARE DANGERS THAT THE SERIAL ENTREPRENEUR MUST BE AWARE OF AND FACE:

  • DON'T BE IN A HURRY:

Do not make the mistake of starting up in a hurry, avoid thinking about other future projects. Do not make the explorer syndrome (+).

  • DISMOTIVATION:

It is not difficult to become demotivated halfway through, especially if the results do not meet your expectations.  

  • DELEGATE WELL:

Do not leave the business in good hands and have it fail. Reflect on the delegation (+).

  • TAKE CARE OF YOUR RELATIONSHIPS:

Don't lose contact and maintain the personal relationships you have built up. They will not only help you improve and grow, but will also be useful for the next project you start.

  • ASSUME AND LEARN FROM MISTAKES AND/OR FAILURES:

Both are a source of learning and active steps need to be taken to learn from negative experiences.

  • KEEP A COOL HEAD:

Don't let success go to your head. Research indicates that after having had a successful experience it is very easy to fail with the next ideas.

  • BEWARE OF DIVERSIFICATION:

Serial entrepreneurship involves investing in sectors of a very different nature and getting it right in all of them has its difficulties.

APPLY THIS TIP TO YOUR PROJECT

TASK

Now that you have learned all about this TIP, you should be able to answer these questions:

  1. How would you define a serial entrepreneur?
  2. In addition to your project, are there any other opportunities that you have identified?
  3. Do you think that what you have learned so far as an entrepreneur will help you in the future?

We encourage you to do the exercise of answering them!

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Fernando Weyler

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